An innovative pressure sensor with proprietary software that can accurately track fluids by pour, dispenser, ounces, cups, location and time, while monitoring fluid temperatures, cooler temperatures, co2 pressure and glycol temperatures in real time, in addition to providing inventory control and merchandise order entry.
Produces significantly higher yields with portion control dispensing by reducing waste and identifying / eliminating pilferage.
Hands free operation allows operator to pour two cups simultaneously expediting turn around and getting patrons back to events faster. Cuts transaction time in half and allows operator to focus on payment.
Systems management automatically shuts off kegs preventing them from blowing the line. A typical facility loses 12-15 cups of beer every time a line blows. A typical stadium has 300 beer lines. Systems management also shuts down the entire operation at a predetermined time eliminating the need for operators to deal with unhappy or unruly customers.
The I-Tap beer dispenser unit operating on the proprietary I-Tap network is a high volume solution that saves stadiums and arenas millions by eliminating pilferage and reducing
waste. I-Tap is draft beer dispenser that produces 98% keg yield with automated controlled pours. Thus, on average, the I-Tap beer dispensing system reduces product cost by 28% on draught beer sales.
Opportunity
Target Markets: Concession operations for stadiums and arena facilities (global market of 7,000 venues), restaurants/bars ( U.S. market in excess of 1 million establishments ), hotel / resorts (U.S. market has more than 50,000 locations), raceways/tracks and anywhere draught beer is sold.
The U.S. manufacturers 4 million kegs of beer annually and imported beer sales came in at more than 27 million barrels in 2010. (source: Brewers Association)
Retail beer sales rose more than 2 percent in 2001, highlighting beer’s continued strength within the alcohol beverage sector. The growth in retail revenue ... puts total retail sales at more than $98 billion. (source: Beer Institute)
The total on-premise retail dollar sales increased more than 3 percent to exceed $5 billion in 2001. (source: Beer Institute)
VALUE PROPOSITION
MARKET OPPORTUNITY
TARGET MARKET
MARKET SIZE
The I-Tap dispenser is designed to serve millions of people annually at thousands of locations and is positioned to replace all manual beer valves. Focusing on high volume dispensing at stadiums and arenas, I-Tap achieves an unprecedented 98% keg yield with its proprietary “perfect pour” hands free dispenser which delivers pre-set portion-controlled cups, while eliminating pilferage and reducing waste. I-Tap dispensers reside on the I-Tap network which uses sensors to monitor the dispensers as well as kegs, coolers, CO2 and glycol. In addition to providing real-time sales reporting by individual dispenser, the I-Tap network provides real-time reports on temperatures, keg levels and other key data.
